I one lives in country where Hickory grows or if you have a friend living where it can be found, "riving" your own rods would a good skill to learn.
A riven Hickory rod just about won't break. Most of the trash out there for sale is some kind of imported puke wood sawn across the grain and turned round.
A fellow can make his own rods in just a few minutes once he learns, and these home made jobs will last about as long as your gun.
On top of all of that making your own RR is traditional:
"Pursuing a westerly course, nearly parallel with the Kansas, for three successive days, we passed the 14th encamped at Big Vermilion, for the purpose of procuring a quantity of hickory for gun-sticks and bow-timber. Hickory is unknown to the Rocky Mountains, and this being the last place on the route affording it, each of our company took care to provide himself with an extra gun-stick. Small pieces, suitable for bows, find market among the mountain Indians, ranging at the price of a robe each, while gun-sticks command one dollar apiece, from the hunters and trappers." Rufus B. Sage
If you've never done anything like this and would like to try I'd be glad to outline the process; it's a hoot, it's old-timey, it's traditional, it's independence, and it's better than store bought.