NO WHERE does it state patch lubricant.
Pretty sure this has already been covered. Can you post a picture of the back of the label showing directions?
Pretty much by definition, if you can clean a BP gun with it, it will also work as a patch lube.
I don't believe Hoppes #9 was ever a "hand lotion" consistency- they haven't sold that flat white squeeze bottle version for a long time- most likely aged thru water evaporating.
SDSmlf- I've used all three for cleaner and patch lube. All worked well, but I believe the current stuff is a better cleaner than the version you show. Can't say "side by side" test though.
The bottle like you have had more brownish to it than the other products, and a stronger smell- which I always (for right or wrong) attributed to the kerosene content.
Honestly, I think it is all sort of plain old #9 Nitro mixed with water and probably something to help keep it mixed.
Try mixing #9 Nitro and some water- I think you will be a little surprised.
And yes it does contain kerosene, and probably a whole lot more "gun seizing"
petrol products!